During the summer of 2020, the streets of Brussels were taken over by activities funded under the ‘Brussels on Vacation’ initiative of the Brussels Capital Region. All activities took place in the public space and ranged from cycling tours to an urban beach to cultural performances. The initiative had two aims: to make the summer of the inhabitants of Brussels as enjoyable as possible and to promote the new regional mobility plan called Good Move. The initiative was evaluated through semi-structured interviews with the organisers of the activities. While activities organised under the ‘Brussels on Vacation’ initiative managed to entertain residents, the link with the regional mobility plan was often missing.